The importance of user reviews in the success of applications
Every app on the market is rated daily by its users, either directly or indirectly.
But written reviews and the stars displayed in stores are the clearest indicator of user satisfaction.
When a user rates your app, they are sending a clear message: whether their experience was positive or disappointing.
These messages, despite their simplicity, hold great value for any app owner who wants to grow and succeed.
The power of keywords in the store to show your app first
When a user enters an app store, they rarely know the name of your app; they search using keywords.
They type "delivery app," "expense management software," or "educational games for kids," and that's where the story begins.
If your keywords are well thought out, your app will appear in the first results and begin to attract attention.
If you neglect to choose your keywords carefully, your app may get buried in pages that no one accesses.
