Cairo Airport App

Cairo International Airport App is an application aimed at providing flight schedules to different countries with the ability to book tickets at discounted prices and take advantage of offers.
Fazkrony App

Fazkrony App is an application aimed at easy access to morning and evening supplications and all the essential supplications that Muslims need in their daily lives. It also allows users to perform daily tasbeeh easily.
Hajj Guide App

Hajj Guide App is an application aimed at understanding the rituals of Hajj and Umrah with simplified audio and visual explanations. It also helps you access most of the Kingdom’s services and everything you need during the Hajj and Umrah period, in addition to other services like prayer times and a compass.
Hassan App

Hassan App is an application aimed at making it easier to find technicians in various fields to fix any malfunction at home or work with the ability to track the technician and repair steps at the best competitive prices. You can also schedule and determine the appropriate times for the maintenance tasks to be carried out.
Enaba App

Enaba App is an application dedicated to performing Umrah on behalf of others. The app is designed for those who cannot perform the Umrah ritual for their deceased relatives, and it provides verified individuals to perform Umrah on their behalf at a nominal cost. The app also allows tracking the pilgrim on the map for reassurance.

Thursday,27 Mar 2025

The importance of adding live broadcasting to applications

Increase Engagement Rates

Live streaming increases in-app engagement, as live content attracts more users' attention than recorded content. When users are notified that a live broadcast is about to begin, they are more likely to join and interact with the content. This type of engagement encourages users to share the broadcast with their friends, increasing viewership. Live streaming also provides an opportunity for brands to announce new products, special offers, and launch immediate marketing campaigns. Live streaming makes the app appear more lively, which increases user loyalty.

Increasing Monetary Revenue

Live streaming in apps opens up new revenue opportunities. For example, apps can offer the option to purchase directly during the broadcast, encouraging users to make a quick purchase decision. Live interaction with the broadcast may also motivate users to make donations or purchase additional in-app features. Additionally, apps can offer opportunities to partner with influencers to advertise products and services during the broadcast, increasing monetization opportunities. This strategy helps apps boost revenue and achieve better financial results.

Building an Active Community Around the App

Live streaming fosters a sense of community among app users. When users interact with the stream, they share their comments and thoughts in real time, creating an active communication environment. Gaming apps, for example, can organize live tournaments with user participation, fostering a sense of competition and belonging. In social media apps, live streaming can become a way to unite users around specific events. This immediate interaction fosters a sense of belonging, which encourages users to use the app more often.

Building Trust Between Users and the App

When an app interacts directly with users through live streaming, users feel a sense of brand credibility. Promptly responding to customer inquiries and discussing issues directly helps build trust. In shopping apps, for example, sellers can explain product details and respond to customer inquiries directly, making customers more confident in making a purchase decision. This transparency in communication strengthens the app's image in the mind of users, making them more loyal to the brand.

Boost Instant Marketing

Live streaming is a powerful marketing tool for promoting services and products in real time. When an app can offer deals and discounts during a live stream, users feel like they're getting a unique, one-of-a-kind opportunity. In shopping apps, new products can be showcased with the opportunity to order them immediately during the stream. This type of instant marketing creates excitement among users, increasing purchase rates and engagement with the app.

Provide Instant Technical Support to Users

Incorporating live streaming into apps provides the opportunity to provide live technical support. When a user encounters a technical issue or has a question, the support team can respond directly during the stream. For example, in service apps, a customer can raise their issue and receive an immediate solution from the support team. This type of instant service increases customer satisfaction and makes them feel that the app values their time and needs.